IP Geolocation API + HubSpot Integration

Why connect them

The IP Geolocation API in HubSpot.

HubSpot is a leading CRM platform for growing businesses. Integrating APIs with HubSpot enables real-time lead enrichment, automated data validation, and intelligent contact scoring. Keep your CRM data accurate and actionable without manual data entry.

What you can build

Workflows worth wiring.

Validate email addresses before adding contacts to your marketing lists

Enrich new leads with company data and geolocation from their IP address

Automatically score leads based on email deliverability and domain reputation

Update contact records with the latest timezone data for optimal outreach timing

Templates

Ready-made ideas.

New contact created in HubSpot Fetch IP lookup for contact IP → update contact with country, city, and timezone

Geo-Enrich HubSpot Contacts

Automatically add geographic location data to new HubSpot contacts using their IP address.

New lead created in HubSpot Fetch IP lookup → route lead based on country and region to the appropriate sales rep

Location-Based Lead Routing

Use IP geolocation country and region data to automatically route HubSpot leads to regional sales teams.

Setup

Connect it in a few steps.

Set up with Zapier

1
Set the trigger. Create a Zap with HubSpot as the trigger app and "New contact" as the event. Connect your account.
2
Add the API action. Add APIVerve as the action, select the IP Geolocation API, and map your trigger data to the request.
3
Send it back. Add a second HubSpot action for "Create contact" and map the returned fields (like ip) into it.
4
Test & turn on. Test the Zap with real data to confirm the mapping, then turn it on.

Set up with Make

1
Add the trigger. Create a scenario and add a HubSpot module set to "New contact". Authenticate your account.
2
Call the API. Add an HTTP module pointing at api.apiverve.com/v1/iplookup with your x-api-key header. Pass the trigger's data as the input.
3
Parse & map. Add a JSON module to read the response, then a HubSpot module for "Create contact". Map fields like data.ip into place.
4
Activate. Run once to confirm the mapping, then switch the scenario on and set its schedule.

Set up with n8n

1
Add the trigger node. Start a workflow with a HubSpot trigger node for "New contact" and connect your credentials.
2
Add an HTTP Request node. Point it at api.apiverve.com/v1/iplookup using Header Auth (x-api-key). Feed in the trigger data.
3
Map with expressions. Add a HubSpot node for "Create contact" and reference the response with expressions such as {{ $json.data.ip }}.
4
Execute & activate. Execute manually to verify, then activate the workflow for production.

The payload

What HubSpot receives.

ip"173.172.81.20"

country"US"

countryName"United States"

region"MO"

regionName"Missouri"

city"Kansas City"

IP Geolocation API + HubSpot